ENTREPRENEURSHIP WITH EXAMPLES - Transformation in the Digital Age

It is possible to hear from almost everyone who works in this field that many reference books referenced while doing research on entrepreneurship are not different from general business books. There are very few academic books that deal with the concept of entrepreneurship, which differentiates with the change in technology, and evaluate the issues with a current approach without moving away from the main field of entrepreneurship. This book is a candidate to be a bedside book for entrepreneurs, entrepreneur candidates, academics, students, researchers and all parties interested in this subject, showing how entrepreneurs in the digital age can produce successful results and supporting all the issues they cover with current examples. In this book, the characteristics of successful entrepreneurs, entry of entrepreneurs to national or international markets, creating competitiveness, virtual entrepreneurship, the effect of industry 4.0 and society 5.0 on entrepreneurship, current areas of entrepreneurship, issues that entrepreneurs should consider in obtaining effective financial resources, social entrepreneurship, entrepreneurship. The importance of ethics, the impact of universities on entrepreneurship, the concept of startup, the innovation strategies of entrepreneurs and creating a business model, which is the most important building block in the success of an enterprise, are discussed.